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Microtrends: The Small Forces Behind Tomorrow's Big Changes



Tw..ve | 2007 | ISBN: 0446580961, 0446699764 | 425 pages | epub | 1,8 MB

"The ideas in his book will help you see the world in a new way."-Bill Clinton
"Mark Penn has a keen mind and a fascinating sense of what makes America tick, and you see it on every page of Microtrends."-Bill

Gates
In 1982, readers discovered Megatrends.
In 2000, The Tipping Point entered the lexicon.

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